Disputes and refunds module
Build a dispute system before money problems start damaging trust.
Any serious ad network will face complaints: invalid clicks, rejected payouts, poor placements, refund demands and policy appeals. The wrong move is handling them manually with no case trail.
Advertiser click complaints
Advertisers need a formal path to challenge suspicious clicks, weak placements or campaign delivery issues.
Suspicious click review
Placement evidence check
Campaign delivery notes
Publisher payout issues
Publishers need a way to query rejected earnings, delayed withdrawals and balance adjustments.
Payout status tracking
Rejected earning explanation
Bank detail correction
Refund requests
Refunds should not be informal promises. They need rules, status history and admin approval.
Refund eligibility rules
Budget reversal records
Admin approval workflow
Policy violations
Campaigns, publishers and users that violate quality rules need documented enforcement action.
Warning records
Suspension notes
Appeal decision history
Every complaint needs a status, evidence and final decision.
A dispute process protects both sides. Advertisers get a fair review. Publishers get protection from baseless refund pressure. Admins get a defensible record.
Open case
User submits the dispute type, affected campaign, transaction or payout and a short explanation.
Collect evidence
System attaches click logs, campaign records, payout records, placement details and admin notes.
Review decision
Admin accepts, rejects, escalates or requests more information using a structured case status.
Resolve and record
Refunds, reversals, warnings, payout corrections or no-action decisions are recorded permanently.
Case fields this module should capture
Case ID, user role, priority, status, affected campaign, publisher site or payout record.
Dispute category such as invalid click, poor placement, refund request, rejected payout or policy appeal.
Evidence uploads such as screenshots, URLs, transaction references or campaign delivery notes.
Admin response history so the platform does not lose context when a dispute drags on.
Resolution type such as refund approved, refund denied, payout released, payout rejected, account warned or account suspended.
Audit timestamp for every decision, because informal support messages are not enough for a money-based platform.
Risks this module removes
No dispute workflow means every complaint becomes a WhatsApp argument or email thread nobody can track.
Refunding without evidence rewards noisy users and punishes honest publishers.
Rejecting payouts without clear reasons destroys publisher trust quickly.
Treating fraud review and dispute review as the same thing creates messy decisions.
Failing to store case history makes repeat abuse harder to identify.
Fair dispute handling is not customer service decoration. It is marketplace infrastructure.
The larger Local Ads becomes, the more important structured cases, refund rules and payout appeal records become. Build the discipline early.
Connect to wallet operations